All babies deserve to be clean, dry and healthy, but unfortunately diapers can become a serious financial burden for many families.

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The average child will use about 7,000 diapers in their lifetime, before graduating to wearing underwear. When a family cannot afford to purchase enough diapers without compromising on their basic needs (food, housing, medical, utilities etc), they experience “diaper need”.

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1 in 3 U.S. families with young children experience diaper need, exposing these babies to potential health risks and making it less likely for them to be accepted to day cares, leaving their parents or caregivers, unable to attend work. 

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Access to clean diapers not only helps avoid medical expenses associated with diaper rash and urinary tract infections, but also allows parents to go to work, thus breaking the cycle of poverty.

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The Naturalena Foundation, a registered charity, donates much-needed essentials such as baby wipes or adult body wet wipes, hand sanitiser, period products, incontinence products and diapers to those in need either directly, or through other charities and foundations around the world.